Harley Davidson Financial Problems

Harley-Davidson lost its way because it changed its focus from core customers to trying to attract non-core customers.

Harley davidson financial problems. Harley Davidson remains a financially strong and stable company. The Big Three may be getting the majority of the medias attention but the Milwaukee-based bike maker has many of the same problems. Harley Davidson HOG reported 2nd quarter earnings before the open this morning and while the stock is rallying powerfully today big problems are lurking beneath the surface.

And its been a wipeout for investors. Everything from financial crises involving brushes with bankruptcy to lawsuits regarding stock price manipulation to strikes and large product recalls are events that have scarred the companys reputation. We offer loans motorcycle insurance protection plans and a Visa Card all designed to help get and keep you on the road.

Exactly because it looks even gloomier. Harley-Davidson Financial Services Inc. Harley earned 423 million last year.

In fact many of its problems like demand for its motorcycles are even worse. For the first time in more than a decade they experienced a quarterly loss. During 2005 the company reported the 19th consecutive year of record revenues and record earnings.

31 were disputed by the consumer ie. Yes profit is profit but Harley wants to reshape its business while still making profits. Harley-Davidsons stock price has plunged nearly 70 to 1196 a share in mid-February from 3734 a share one year ago.

Many to seven percent. Harley Davidson in financial trouble. Economy was so strong.